The next immersive VR experiences, killer apps, and new gaming platforms are made here.
We’re creating and adapting new modes of communication that impact the worlds of art, entertainment, education, business, and healthcare.
A Place for Transformation
If you’re seeking to transform the way people engage with information, entertainment, the environment, and one another, there’s no better place to be. New York City has always been the heart of the global media universe; combine that with Brooklyn’s status as one of the fastest-growing tech hubs on the planet and access to one of the most diverse sets of industries and user populations, and it makes sense that it’s now a powerhouse in emerging media.
But it’s not enough to explore what’s possible in the world of new technologies — we need to consider what’s worth creating and why. We believe in sharing information, democratizing technology, helping the world emerge as a better place, and ensuring that new media is transparent, equitable, and accessible to all.
When art, gaming, and tech intersect
NYU Tandon’s Integrated Digital Media program is a STEAM engine driving creative practice, experimentation, media design, and engineering. Projects include using motion capture technology to reimagine theatrical performance; harnessing AR/VR to radically change the way people engage with information, entertainment, the environment, and one another; creating citizen science tools to empower New York City residents; and helping NASA develop next-generation user interfaces for space exploration.
And the Game Innovation Lab at Tandon is exploring the symbiotic relationship between video and digital gaming, computer science, and artificial intelligence. The implications go far beyond avatars and game controllers: the work done at the Lab could lead to profound innovations in automated systems able to run processes for everything from building HVAC systems to global shipping.
Industry Assistant Professor Tega Brain teaches in Tandon’s Integrated Digital Media (IDM) program. An artist and environmental engineer, she explores how technology shapes ecological relations. She has created wireless networks that respond to natural phenomena, systems for obfuscating fitness data and an online smell-based dating service, and her work has been exhibited at the Vienna Biennale for Change and New York City’s New Museum, among other places.
Mark Skwarek's work seeks to bridge the gap between the virtual and physical world with augmented reality. He has a long record of international augmented reality work, ranging from “erasing” the DMZ battlements between North and South Korea (a piece he did on site), to the virtual elimination of the barricades between Palestine and Israel, at the Gaza Strip.
Integrated Digital Media
Creative practice, design research and multidisciplinary experimentation with emerging media technologies.
The Integrated Digital Media (IDM) Program fosters creative practice, design research and multidisciplinary experimentation with emerging media technologies. Located within Tandon School of Engineering, in the Department of Technology, Culture, and Society (TCS), IDM is a ‘STEAM‘ program combining artistic inquiry with scientific research and technological practice to explore the social, cultural and ethical potentials of emerging technologies. More about IDM...
Research Labs & Groups
Game Innovation Lab
Immersive Computing Lab
Mobile Augmented Reality Lab
NYC Media Lab
Visualization and Data Analytics ViDA Center