Lauren Ptak

Chief Marketing Officer

Lauren Ptak

Lauren works with the broader marketing communications team to architect and implement novel and productive marketing strategies that broaden the school’s awareness and strengthen its reputation among key constituencies — and ensure NYU Tandon’s amazing opportunities, discoveries, innovations, and inventions are communicated compellingly and effectively.

Born and raised outside Boston, Lauren then headed South to earn her bachelor’s degree in economics from Duke University before joining marketing agencies in New York to advise clients on branding, communications, digital, and growth strategy. Prior to joining NYU Tandon, she partnered with several large for-profit and nonprofit organizations with an increasing focus in higher education, including Duke University, NYU Stern, and Cornell Tech.