Dana is an architect, a former F15 flight simulator trainer from the Israeli Air Force turned urban data scientist (NYU CUSP ’18). In 2020, Dana was selected as one out of six best social impact entrepreneurs to become an Entrepreneur-In-Residence at Schmidt Futures, the public benefit arm of Wendy and Eric Schmidt. She is the Founder & CEO of inCitu: a company delivering on the mission to democratize city planning via augmented reality in order to empower residents on the process of urban change.
Prior to becoming an EIR Dana worked at the NYC Department of City Planning (DCP), her research on the feasibility of Tel-Aviv’s city center rezoning was published in “Haaretz” newspaper and she is a frequent lecturer on Smart Cities’ next frontier.