Market Testing for Entering US Bread Market
Sustainability & Environment
Project Type:
Product/Market Development
Social Impact
Project Sponsor:
Sustainable FoodTech Company
Students followed up on this sponsor's project from Spring 2021. This project focused on a sandwich bread product made with spent grain. Students continued testing the market and helped with finding co-packers.
Keywords: Nutrition, Food, Production, Value Proposition, Marketing, Strategy, Product Development, Sustainability
Spring 2022
Faculty Lead
Tom Mazzone
Director of Industrial Engineering, Industry Professor