Gaming industry puts generative AI to the test

As two of the biggest players in the gaming industry – Unity Software and NetEase — introduce new products imbued AI technology, Associate Professor Julian Togelius, director of the Game Innovation Lab at NYU Tandon, commented the industry is entering a “period of upheaval” where the “amazing” potential of AI should be balanced against the claims of “breathless hypesters.” 

“We’ll see new types of games come out that are built for [AI],” said Togelius, who also acknowledged the “sizable contingent of [AI] haters in game development” as creators fear for their jobs or worry that the quality of games will suffer.