Tandon in the News

How to know if you’re being targeted by campaigns on Facebook in Colorado


We know you’re seeing political ads even if you don’t watch TV. They’re showing up on YouTube videos, Twitter, Instagram, and, especially Facebook. … Facebook ads purchased by Russian interests targeting American voters may have had an impact on the 2016 elections. And since then, social media companies are ramping up transparency efforts amid scrutiny from Congress and consumers. … Laura Edelson, a doctoral student at the New York University Tandon School of Engineering, was part of a team that examined about eight weeks of Facebook political ads starting in late May as part of a research team. “On average, everyone in the U.S. saw some political ads,” she said. “There’s probably a lot of people who saw zero or one, probably a lot of people … who were particularly targetable saw hundreds.”

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