Finding New Ideas When You Don’t Have a Broad Network

Co-authored by Luke Rhee, professor of technology management in the Department of Technology Management and Innovation at the NYU Tandon School of Engineering.

… Over the last three decades, research has shown that the people most likely to innovate via recombination talk with groups of people that don’t talk to each other. In the language of social networks, these people span diverse clusters, which gives them a “vision advantage,” as the sociologist Ronald Burt is fond of putting it. Their position as “network brokers” allows them to see things that others can’t.


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