Tandon in the News
Dream Big, Start Small: NYU Startups Disrupt Big Industries
Contestants at the NYU Entrepreneurs Challenge set out to challenge the status quo in major industries through their innovative approaches.
- Liyan Chen for forbes.com November 19th, 2012
- Source: http://www.forbes.com/sites/nyuentrepreneurschallenge/2012/11/19/dream-big-start-small-nyu-startups-disrupt-big-industries/
Back in Hawaii, Christopher Bradley got to observe the health industry on a daily basis. He found that his father, a family physician in Honolulu, wasted a lot of time on medical records instead of focusing all his energy on helping patients, because there was no technology in place to solve the data problem.
For Bradley, that observation nurtured an idea of changing the health industry through technology. A computer science graduate student at NYU Poly, Bradley took his “Roadmap for Medical Care” to Poly’s Inno/Vention Competition last year. He won the first prize in April.
Since then, Bradley and his team have gone full speed with one ambitious goal in mind: disrupt the health industry from its source.
Bradley is one of many contestants that seek to upend giant industries through their innovation in this year’s NYU Entrepreneurs Challenge. There is an increase in healthcare services, fashion, media and entertainment, education, and life style businesses, according to Loretta Poole, associate director of the Berkley Center for Entrepreneurship and Innovation.