Tandon in the News

The Biggest Spender of Political Ads on Facebook? President Trump


It’s official: President Trump is the single biggest political advertiser on Facebook. … The ads bought by Mr. Trump and his PAC were also seen the most by Facebook’s users, having been viewed by at least 37 million people since May. … These findings were laid out in a new study by a group of researchers from New York University [Tandon School of Engineering], who used Facebook’s own data to arrive at the results. … Damon McCoy, who conducted the study with two fellow researchers, Laura Edelson and Shikhar Sakhuja, said they were not able to tally the total spending for Republicans and Democrats because their analysis was ongoing, though they planned to release those figures in the future.

CNBC

Atlanta Journal-Constitution